Residents of Omsk are invited to join the international charity event, which takes place in more than 100 countries around the world.
On December 1, 2020, #Generous Tuesday will be held - World Charity Day, the main purpose of which is to give a new impetus to the development of charity culture and involve as many citizens as possible.
The #Generous Tuesday can be supported by any charitable activity: a volunteer or fundraising event, an online concert, a lecture, a donation, or just a post on charity on social media - the formats and goals of participation in it may vary.
Any non-political organizations and individuals can participate in the #Generous Tuesday initiative. Participants are free to choose the format of promotions, goals, and fundraising mechanisms. The #Generous Mentor allows socially responsible companies to inform the public about their social activities and to activate volunteerism among employees. NGOs use this day to draw attention to their activities, fundraising, and attracting new donors and volunteers.
According to the organizers, over the period 2016-2019, more than 4,000 organizations from all regions of the country joined the #Generous Tuesday campaign, which held more than 7,000 charity events. As a result of the joint efforts of the participants, donations to charities increase by an average of 2 times on the days of the actions.
Events within the framework of the #Generous Tuesday initiative are recommended to be held between November 24 and December 8, 2020. The Russian Ministry of Economic Development plans to organize the following events for department employees this year as part of the #Generous Tuesday: a collection of goods for the benefit of the elderly, as well as children undergoing long-term treatment in medical institutions, an action for free blood donation, a collection of used items and a lecture on environmental behavior.
To participate in the #Generous Tuesday, you need to register on the project's website, put your event on the map of the All-Russian company, and also use the hashtag #Generous Tuesday on social networks.