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Omsk companies teach system export in the MINI-MBA format
Omsk Region is one of the 15 regions of the country where the Mini-MBA program for managers of export-oriented enterprises is being implemented. Exporting companies take part in the training for free.
On October 20, 2021, two-month training began with 11 Omsk companies. Following the training, managers and leading managers of enterprises will present a 3-year business plan with a roadmap, where all actions will be worked out to achieve the goals with deadlines.
The training program "Export Standard for SMEs" (MINI-MBA) is being implemented within the framework of the national projects "Small and medium-sized entrepreneurship and Support for individual entrepreneurial initiative" and "International Cooperation and Export" initiated by Russian President Vladimir Putin.
The regional Export Support Center is implementing an educational program in the Omsk Region with the support of the Omsk Chamber of Commerce and Industry Union. The training is designed for existing exporters to make the company's sales abroad stable and regular.
The entire course of the educational program consists of 5 modules, in which exporters learn about strategy, marketing and sales, production and operational efficiency, financial planning, negotiations and preparation of a business plan.
"First of all, I would like to thank the Export Support Center and the Omsk Chamber of Commerce and Industry for organizing the training. In my career, this is the first educational program that is not intended for beginners, but for existing exporters who are developing the region's economy. I would also like to thank the organizers for the coach of the program, Maxim Dorotov. During the first seminars, we have already received a lot of applied tools and solved practical problems. The knowledge that exporters gain from this educational course can be immediately implemented into their business. We will continue to take part in seminars," said Ekaterina Korchagina, Director of TPK Sladonezh LLC.
It should be noted that the selection among Omsk exporters was based on the following parameters: at least 5 years of the company's activity, export experience of at least 3 years, revenue of at least 200 million rubles. The training program consists of educational modules that include a classic set of MBA (Master of Business Administration) disciplines combined with specific export blocks to foreign regions. Thus, within the framework of the training modules, a presentation of the services of the Omsk Region Export Support Center took place.
"The Export Standard for SMEs program is designed for existing, experienced exporters who want to increase export volumes to 30 or 50% of total sales. It is for this purpose that Omsk enterprises were selected that are able to achieve such indicators, set strategic goals for themselves, mobilise internal processes, analyze competitors and manage business processes. It is gratifying that the Omsk Region Export Support Center is the organizer of the training program from the region, which facilitates the entry of small and medium-sized businesses into the international markets of goods, services and technologies," said Vyacheslav Kuznetsov, Acting Head of the Omsk Region Export Support Center.
