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Omsk entrepreneurs will be told how to work in non-growing markets
On May 18, at 10:00 a.m., a master class "How to work in non-growing markets" will be held in the regional Congress Hall as part of the VIII regional entrepreneurship forum "Your Business is your Success".
The master class is organized by the Architectonics Business School in cooperation with Omsk State University named after F.M. Dostoevsky.
The participants of the master class will learn why markets stop growing, how market segments are reshaped depending on various factors, and how this can be used to strengthen their customer base and market share.
"Thanks to our event, students will determine what strategies exist for working in mature and declining markets, how they can find new markets for growth next to traditional ones, and how to correctly generate multiple solutions for their company," she sharedElena Isaeva, the leader of the master class, Doctor of Economics, Professor of the Department of Strategic Marketing of the Omsk State University named after F.M. Dostoevsky, head of the Architectonics Business School.
Venue: ul. 70 let Oktyabrya, 25, building 6 (green hall, 3rd floor).
